"Smartphones and tablets now drive
1 out of 3 minutes spent from digital
media?"
"This constant flow of information is not
only changing how, when and where
consumers engage with media, but is also
disrupting established revenue streams,
making it paramount for business to adapt
or risk being left behind."
only changing how, when and where
consumers engage with media, but is also
disrupting established revenue streams,
making it paramount for business to adapt
or risk being left behind."
"The coming year will be a critical
one for the mobile advertising industry as
it looks to bring its share of ad dollars into
greater alignment with its share of
media consumption time."
one for the mobile advertising industry as
it looks to bring its share of ad dollars into
greater alignment with its share of
media consumption time."